I was at the launch event and it was pure and simple ridicules event - prices going mad, 5200 AED for residential, 6600 AED offices and 8800 retail, discounts offered are classical DAMAC SCAM of 15% full floor, 10% Half floor and 7.5% individual units, i recall that when they were announcing the prices all the audience were smiling and whispering in sarcasm
heh - I've bought in maritime city 40 days ago in IDubai and the price was 3150 only !
any way it's again classical DAMAC strategy of ridicules mega expensive prices covered by illusive advertisements and
PR, most of the investor left right after dinner ( heh), i actually overheard Damac sales people saying to each other that now that every one had their dinner they will just leave !!
one of the sales approached me and out of curiosity i got some info - they are only releasing 2 podium floors and floors 12 & 14 (which they couldn't sell at the prelaunch i guess)
any way it was total waste of time !
after all i doubt that they sold even 5% of what they have.